Examples of good mission and screener design
Once you've gotten to know dscout's 5 mission types, you can use a template to help write your own. For each mission, the number of minimum entries you ask participants to complete is the number of times you're asking them to go through and answer the series of up-to-10 questions you've written.
- Moments Mission Example: Online Dating
- Process Mission Example: Buying a Car
- Inventory Mission Example: Camping Gear
- Reflection Mission Example: Teens in 2015
- Ideation Mission Example: Your Perfect Oreo
Because screeners vary so much from project to project, there are no templates to choose from. However, you can take a look at the following example to get an idea what an effective screener can look like.
Moments mission: online dating
Have participants show you recurring experiences as they happen.
Process mission: buying a car
Have participants show you each meaningful step in a process.
Inventory mission: camping gear
Have participants show you all the things they use, like or own associated with a topic.
Reflection mission: teens in 2015
Have participants explain their preferences and show you how they feel about memories, choices, or motivating factors.
Ideation mission: your perfect Oreo
Have participants make suggestions and show you new ideas.
Example screener: magical shopping
Good screeners are effective at qualifying participants AND fun for scouts to complete. The teaser should clearly explain what's required of participants, and what kind of reward they can expect.
Screener design best practices: